It’s not everyday you end up in the same building as Anna Wintour and Tom Ford both but the HEMYCA AW2012 presentation managed exactly that.
And the clothes were equally exciting. “A World of Glass” collection recognises the strength, determination and compassion needed to overcome the fragility of the world we live in today. Fitted elegance and stark lines drawn from the Deco era are deeply rooted throughout the collection, brought to life in delicate chiffon, faux fur and printed wools. And all presented with MO SAÏQUE’s Bonica boots in black, a hit with numerous fashion editors in attendance.
HEMYCA was recently awarded “the brightest and most directional fashion brand in the UK” by Fashion Press week and showcased alongside Alexander McQueen, Burberry, Paul Smith, Sonia Rykiel and Giles as part of the international Campaign for Wool by Woolmark. We were very excited to be a part of this show.
To support the debut of our Bonica boots at London Fashion Week, we were joined by Dutch actress, the lovely, gorgeous and talented Victoria Koblenko, whose individual style lit up the room (see below for her silver foiled ears and watch this space for further posts on her style). Our lovely friend Orna Theobald also joined us. Orna and her twin Fiona are currently the faces of Dubai’s twin campaign. Thank you ladies for your support.
L to R: Victoria Koblenko with HEMYCA designers Helen Clinch and Myra Nigris; Victoria’s silver foil ear; Orna Theobal.